MATFIN - CONSULTORIA FINANCEIRA
BRANDING, DESIGN & WEB STRATEGY
With a highly qualified and experienced team, with about 20 years of experience in the financial, banking and insurance sector, MATFIN is a Credit Intermediation company certified by the Bank of Portugal that operates in the financial advisory area and emerges in the market essentially to bridge the gap between the bargaining difference between the companies it advises- Micro and PME’s - and the major players in the market, banks and other economic agents that traditionally enjoy greater bargaining power.
Based on the company’s 3 main areas of operation - Operational Consulting, Management Consulting and Financial Consulting - a distinctive icon was developed composed of geometric elements (circle, square, triangle) that accompanies the logo and that unfolds in 3 identifying sub-brands of each of its areas of expertise. The colors chosen convey sobriety, professionalism and experience.
Brand communication has been carefully studied, with the application of the iconographic pattern in terms of indoor and outdoor advertising, the application of vinyls, signage and other decorative elements.
With a clean, current and dynamic design, the website was designed for a fast and easy reading of the company's services using distinctive graphics, images and iconography.
multiple online and offline channels
and responsive website