MATFIN - CONSULTORIA FINANCEIRA

BRANDING

BRANDING, DESIGN & WEB STRATEGY

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CHALLENGE

With a highly qualified and experienced team, with about 20 years of experience in the financial, banking and insurance sector, MATFIN is a Credit Intermediation company certified by the Bank of Portugal that operates in the financial advisory area and emerges in the market essentially to bridge the gap between the bargaining difference between the companies it advises- Micro and PME’s - and the major players in the market, banks and other economic agents that traditionally enjoy greater bargaining power.

 

CONCEPT

Based on the company’s 3 ‬main areas of operation - Operational Consulting, Management Consulting and Financial Consulting - a distinctive icon was developed composed of geometric elements (circle, square, triangle) that accompanies the logo and that unfolds in 3 identifying sub-brands of each of its areas of expertise. The colors chosen convey sobriety, professionalism and experience.

 

logo matfin
 

variacoes logotipo

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matfin
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FACILITIES' DECORATION

Brand communication has been carefully studied, with the application of the iconographic pattern in terms of indoor and outdoor advertising, the application of vinyls, signage and other decorative elements.

 

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WEBSITE

With a clean, ‬current and dynamic design, the website was designed for a fast and easy reading of the company's services using distinctive graphics, images and iconography.

 

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ICONOGRAPHY

 
CONFIDENCIALIDADE
LEALDADE
CONFIANÇA
AMBIÇÃO
FORÇA
 
 
 
DETERMINAÇÃO
SOBRIEDADE
CONHECIMENTO
LITERACIA FINANCEIRA
GARANTIA DE QUALIDADE
 
 

RESULT

notoriedadeBranding and dynamic and distinctive
graphic line

 

 

consumidoresUniform brand communication across
multiple online and offline channels

 

StorytellingProfessional, clean
and responsive website

 

 

Comunicação Loyalty and new
customer acquisition

 

 

imac

 

 

 

DO YOU WANT TO MAKE AN INVESTMENT IN YOUR BRAND?


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