GREENFEST

EVENT COMMUNICATION

BRANDING, DESIGN & STRATEGY

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CHALLENGE

With 12 years of existence, Greenfest is the largest Portuguese Sustainability Event and celebrates the best in three areas: economical, social and environmental.

Positioning as a platform for sharing ideas and experiences, is the prestigious stage where companies and citizens concerned about the future meet. Under the theme ""Water Planet"", the event was held this year at the Tibães Monastery. in Braga. To promote the event on online and offline channels, several pieces of communication were developed.

 

CONCEPT

In order to convey the theme of the event - Water Planet, we created a visual identity with the form of a drop of water, strong and impactful, in which the Greenfest logo is organically integrated. This concept was applied to the different materials and pieces developed, both for advertising on billboards, roll-ups and in the decoration of the venue with strong and impactful messages.

 

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bicicletas braga
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DIGITAL COMMUNICATION

In order to promote the event on digital channels, a creative strategy was developed with the creation of images for the website and social media.

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RESULT

imagem coerenteConsistent image
with the event's brand

 

 

comunicação integradaIntegrated online
and offline communication

 

sustentabilidadeEye-catching communication materials
made from sustainable materials

 

 

visitantes + 10,000
visitors

 

 

imac

 

 

 

 

DO YOU WANT TO BET ON THE SUSTAINABILITY OF YOUR BRAND?


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